In the press: Pixel

Hitflip adds age verification
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Hitflip, a large DVD, CD and book swapping site has added an over 18 verification feature to protect younger viewers from inappropriate content. "Teenage internet users should not be discriminated against. We want to give them a chance to have fun swapping and managing their own personal accounts," says Adam Finlayson, UK General Manager, Hitflip. "At the same time, their parents may rest assured that their children are protected from inappropriate content."
Source: www.pixelmagazine.co.uk